Content Strategist, GenzPro Marketing
Vivek Chaurasia is a content strategist at GenzPro Marketing who develops SEO and content plans to improve website visibility and attract relevant traffic. He has more than three years of technical experience and has worked in marketing since 2025. His planning addresses the questions service business owners ask about getting found online, generating enquiries and understanding their marketing options.
He researches search intent and turns those findings into topics and briefs for the writing team. Vivek considers what an owner already understands and what needs further explanation, giving each piece a clear purpose and direction.
His technical background helps him understand website architecture, analytics and performance optimisation. He uses these skills to review how visitors reach a page, how related information connects and where the website’s content needs attention.
Vivek holds a B.Tech in Computer Science and Engineering from I.T.S. Engineering College. At GenzPro Marketing, he applies his technical knowledge to SEO and content strategy, connecting the way a website works with the information its audience needs.
Experience
3+ years
Technical SEO and content strategy for website growth
Education
- B.Tech in Computer Science and EngineeringI.T.S. Engineering College
Skills and expertise
- Technical SEO
- SEO content strategy
- Search intent research
- Topic planning for service businesses
- Website architecture and internal linking
- Analytics and performance optimisation